{"id":314975,"date":"2023-11-10T09:26:26","date_gmt":"2023-11-10T08:26:26","guid":{"rendered":"https:\/\/polishscience.pl\/?p=314975"},"modified":"2023-11-10T09:26:26","modified_gmt":"2023-11-10T08:26:26","slug":"jagiellonian-university-researcher-awarded-for-her-book-commercial-advertising-in-old-krakow-communication-practices","status":"publish","type":"post","link":"https:\/\/www.polishscience.pl\/en\/jagiellonian-university-researcher-awarded-for-her-book-commercial-advertising-in-old-krakow-communication-practices\/","title":{"rendered":"Jagiellonian University researcher awarded for her book &#8216;Commercial advertising in old Krak\u00f3w. Communication practices&#8221;"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Dr Patrycja Pa\u0142ka from the Faculty of Polish Studies at the Jagiellonian University (UJ) in Krakow has been awarded this year&#8217;s Prize of the Committee on Linguistics of the Polish Academy of Sciences for her book &#8220;Commercial advertising in old Krakow. Communication Practices&#8217;.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dr Patrycja Pa\u0142ka from the Department of Language History and Dialectology at the Jagiellonian University was awarded in the category of scientific work published for the first time in the year preceding a given competition.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The book &#8220;Commercial advertising in old Krak\u00f3w. Communicative Practices&#8217; constitutes an original, rich and multifaceted study of a topic that has not yet been the subject of a monographic treatment from a linguistic perspective.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to the Jagiellonian University, a strong asset of the work is the extensive and varied research material collected by the author, which so far has not been subject to linguistic description.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The researcher examined not only press advertisements, posters or advertising leaflets, but also various elements of material culture, such as packaging, boxes, bags for goods, letterheads, envelopes, stickers, bills, notes, price lists and postcards.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dr Patrycja Pa\u0142ka from the Faculty of Polish Studies at the Jagiellonian University (UJ) in Krakow has been awarded this year&#8217;s Prize of the Committee on Linguistics of the Polish Academy of Sciences for her book &#8220;Commercial advertising in old Krakow. Communication Practices&#8217;.\u00a0 Dr Patrycja Pa\u0142ka from the Department of Language History and Dialectology at [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":314851,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[29],"tags":[],"_links":{"self":[{"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/posts\/314975"}],"collection":[{"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/comments?post=314975"}],"version-history":[{"count":1,"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/posts\/314975\/revisions"}],"predecessor-version":[{"id":314985,"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/posts\/314975\/revisions\/314985"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/media\/314851"}],"wp:attachment":[{"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/media?parent=314975"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/categories?post=314975"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.polishscience.pl\/en\/wp-json\/wp\/v2\/tags?post=314975"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}